Zentrick allows media agencies, ad tech companies and publishers to upgrade their video ads with personalized interactivity and to add real-time measurements.

Its main product is the Unified Wrapper, a generic wrapper providing video and measurement (viewability, fraud detection) along the entire digital advertising landscape from media agency to publisher, instead of having each intermediary adding its own wrapper (measurement technology) at each step of the chain.

Zentrick thereby aims to position itself as the reference platform for video ads measurement.


  • 2010


  • Frederik Neus